Social Media Manager (Part-time)

Social Media Manager (Part-time)

Employer: Marketing agency

Location: Fully remote, open to candidates in LATAM, Africa, and Eastern Europe

Salary: $800 – $1,000 per month

Work schedule: 10 AM – 2 PM EST

Work type: Part-time, remote, must be available during U.S. business hours

Job description

The Social Media Manager will lead execution and growth of social media initiatives across the company's brand and client accounts, combining content strategy, content creation, community engagement, analytics, and client collaboration to increase brand awareness, audience growth, and lead generation.

Responsibilities:

1. Develop and manage social media calendars across multiple platforms and client accounts

2. Publish content consistently in line with brand voice and campaign objectives

3. Monitor industry trends, platform updates, and algorithm changes

4. Identify opportunities to increase audience growth, engagement, and visibility

5. Create engaging content including graphics, captions, and short-form videos

6. Edit and optimize content for LinkedIn, Instagram, TikTok, YouTube Shorts, and other platforms

7. Research trending topics, competitor content, and viral formats

8. Collaborate with internal teams on educational, promotional, and thought leadership content

9. Monitor comments, direct messages, and audience interactions

10. Respond to audience professionally while maintaining brand messaging

11. Build relationships with industry leaders, influencers, and partners

12. Track KPIs including reach, engagement, follower growth, and conversions

13. Build reporting dashboards and present actionable insights

14. Create and manage UTM tracking for campaign measurement

15. Analyze campaign results and recommend data-driven improvements

16. Serve as client-facing representative for social media initiatives

17. Communicate campaign performance and strategic updates to clients

18. Coordinate with internal teams to execute client strategies

19. Manage client expectations and keep projects aligned with business objectives

Requirements:

1. 3+ years managing social media accounts in a professional environment

2. Experience in a B2B marketing agency or client-service environment preferred

3. Experience managing content calendars across multiple brands

4. Experience in community engagement strategies and performance reporting

5. Client-facing experience is a strong plus

Required skills

Social media strategy and execution, content creation and copywriting, short-form video editing, community management, social media analytics and reporting, UTM tracking and campaign attribution, Canva, Adobe Creative Suite, CapCut, LinkedIn, Instagram, TikTok, YouTube, Google Analytics, AI tools such as ChatGPT or Claude

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