Facebook Ads Manager (Remote, Full-Time) - Property Investment Sector
This role offers an exciting opportunity for a skilled Facebook Ads Manager to work remotely from Nigeria, managing advertising campaigns across multiple brands. You will be responsible for creating, optimizing, and analyzing ad campaigns on Meta platforms like Facebook and Instagram, helping to generate leads, boost event participation, and grow memberships. This position provides ongoing work, mentorship from experienced professionals, and the chance to develop your skills within a dynamic, expanding organization.
Location: Nigeria
Salary: ₦250,000 - ₦700,000 a month
Schedule: Full-time
Type: Remote
Description
Property Investors Bureau is a UK-based property membership organisation and the organiser of the Property Investors Awards, the UK's leading annual awards ceremony celebrating excellence in the property investment industry. We are seeking a talented full-time Facebook Ads Manager to join our team remotely from Nigeria.
Benefits:
Full-time, 100% remote role - work from home. Ongoing work across multiple established brands, not a single short campaign. Direct access to and mentorship from the founder and UK team. Opportunity to grow with the business as our campaigns and brands expand.
Responsibilities:
1. Build, launch, and manage Facebook/Instagram ad campaigns across multiple brands and objectives (lead generation, event nominations, ticket sales, membership sign-ups).
2. Monitor and optimise campaigns daily - budgets, targeting, creative rotation, and bidding strategy.
3. Track cost-per-lead, cost-per-conversion, and ROI, and report results clearly on a regular basis.
4. Test ad creative, copy, and audiences to continuously improve performance.
5. Set up and maintain Meta Pixel tracking, custom audiences, and lookalike audiences.
6. Work closely with the team on campaign briefs, offers, and messaging.
7. Stay current with Meta Ads platform changes and best practice.
Requirements:
1. Proven, hands-on experience running Facebook/Meta ad campaigns with real budgets (please share examples or a portfolio).
2. Strong understanding of Meta Ads Manager, Pixel setup, audience building, and campaign structuring.
3. Comfortable analysing data and making decisions based on performance metrics.
4. Excellent written English and communication skills - you'll be liaising directly with a UK-based team.
5. Self-motivated and reliable, able to work independently in a remote, full-time role.
6. Experience with lead generation or event/ticket sales campaigns is a strong plus.
7. Familiarity with the property or events industry is helpful but not essential.
Required skills
Meta Ads Manager proficiency; Facebook/Instagram campaign setup and management; budget optimisation and bidding strategy; performance tracking (cost-per-lead, cost-per-conversion, ROI); A/B testing of creative, copy, and audiences; Meta Pixel setup and maintenance; custom audiences and lookalike audience building; data analysis and data-driven decision making; campaign reporting; excellent written English and communication; self-motivation and reliability; remote work capability.
Send your CV, portfolio, and a short cover letter to the employer. Include your CV and cover letter explaining why you are the right person for this role. Also include examples or screenshots of past Facebook/Meta ad campaigns you've managed (results, spend, and outcomes). Applications without evidence of hands-on Ads Manager experience will not be considered.
Why Apply
This is an excellent fit for someone with proven hands-on experience managing substantial ad budgets on Meta platforms. The role offers the flexibility of remote work, with continuous campaigns rather than short-term projects, giving you stability and room for professional growth. You'll have direct interaction with a UK-based team, allowing you to develop your communication skills and gain insight into international marketing practices. If you're confident in your ability to analyze data, optimize campaigns, and stay current with platform updates, this opportunity can significantly enhance your expertise and portfolio.
Before You Apply
Ensure your CV clearly demonstrates your experience with Facebook and Instagram ad campaigns, including examples of budgets managed and results achieved. Be ready to showcase your proficiency with Meta Ads Manager, Pixel setup, audience segmentation, and performance tracking. Highlight any previous work in lead generation or event promotion, and emphasize your ability to analyze data and make strategic decisions. Prepare screenshots or case studies of past campaigns to include in your application, as evidence of your hands-on experience is essential. Lastly, review your communication skills to ensure you can effectively liaise with international teams and articulate campaign insights clearly.Employer: Property Investors Bureau
