Social Media and Community Growth Manager

You will be the voice and growth engine behind Vepay's social presence across Instagram, TikTok, X, Facebook, and LinkedIn. This role goes beyond posting content. You will craft campaigns, spark conversations, build communities, and turn online attention into real product adoption. If you understand Nigerian internet culture and can make a fintech brand feel human, this is for you.

Social Media & Community Growth Manager

Employer: Vepay
Pay: Competitive
Location: Lagos, Nigeria (Remote)
Deadline: Apply Early

Compensations

1. Full-time employment with remote work flexibility
2. Creative ownership of a growing fintech brand's social identity
3. Exposure to product, growth, and influencer marketing
4. Direct influence on business growth through your ideas
5. Collaboration with marketing and product teams

Benefits

1. Room to experiment with new content formats and campaigns
2. Opportunity to build a recognisable brand personality from scratch
3. Hands-on experience across multiple marketing disciplines
4. A role where your work directly impacts app downloads, sign-ups, and transactions
5. Work within a fast-moving fintech environment

About

Vepay is a digital payments platform that simplifies everyday and cross-border money movement. You can send money to over 70 countries across Africa, Europe, and Asia, swap currencies, check live exchange rates, pay bills, and create USD virtual cards for online payments. The company is building tools for people who need fast, reliable, and accessible financial services.

Responsibilities & Requirements

  1. You will develop and execute social media strategies aligned with marketing and business goals.
  2. You will build and manage a content calendar covering product education, trends, entertainment, and brand storytelling.
  3. You will grow Vepay's audience organically through creative content, collaborations, and community initiatives.
  4. You will create or coordinate short-form video content for TikTok, Instagram Reels, and X.
  5. You will identify Nigerian, African, and global trends and find authentic ways for Vepay to participate.
  6. You will manage online communities and respond to comments, questions, and mentions
  7. You will design campaigns that drive app downloads, sign-ups, transactions, and feature adoption.
  8. You will work with Product, Marketing, Support, and Design teams to translate features into engaging content.
  9. You will collaborate with influencers, creators, and campus ambassadors to expand reach.
  10. You will monitor conversations about Vepay, competitors, and fintech trends.
  11. You will test new content formats and improve based on performance data.
  12. You will track metrics like follower growth, reach, engagement, video views, traffic, and conversions.
  13. You will support campaigns for product launches, partnerships, and announcements.
  14. You will help strengthen Vepay's tone of voice and online personality.
  15. You need 2 to 4+ years of experience managing social media for a consumer-facing brand.
  16. You need demonstrable experience growing social accounts organically.
  17. You need strong knowledge of Instagram, TikTok, X, Facebook, and LinkedIn.
  18. You need strong copywriting and storytelling skills.
  19. You need experience creating or managing short-form video content.
  20. You need experience working with influencers and content creators.
  21. You need familiarity with social media analytics and reporting tools.
  22. You need ability to use Canva, CapCut, or similar platforms.
  23. You need a strong understanding of Nigerian digital culture and online communities.
  24. You must provide a portfolio or examples of accounts and campaigns you have managed.

How to Apply

Send your CV and portfolio to careers@vepayhq.com
Use the subject line Social Media and Community Growth Manager – Vepay. Do not just list what you posted. Show accounts you grew, campaigns you ran, and numbers that moved. Include screenshots, links, or case studies that prove measurable growth. Make it easy for them to see your impact.

Why Apply

You will get real creative freedom to shape how a fintech brand shows up online. You will not be stuck posting scheduled content. You will experiment, build community, and see your ideas directly influence downloads and transactions. If you want a role where your social media skills drive business results, this gives you that platform.

Before You Apply

Make sure your portfolio clearly shows accounts you managed and growth you achieved. If you only have content creation examples, gather campaign results with numbers. Understand Vepay's product enough to speak about it naturally. Prepare to explain how you would grow their social presence in your first 90 days. Only apply if you can demonstrate measurable impact.

Required Skills

  • Social media strategy and content planning
  • Short-form video creation and editing
  • Copywriting and storytelling
  • Community management and engagement
  • Influencer and creator collaboration
  • Analytics and performance reporting
  • Canva, CapCut, or similar tools
  • Understanding of Nigerian digital culture
  • Organic audience growth tactics
  • Cross-team collaboration

Tips to Get Hired

Show numbers, not just creativity. Link accounts you grew and explain what you did. Write your application like you would write a tweet: clear, confident, and human. Mention specific Nigerian trends or communities you understand. Prove you think about business results, not just likes.

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